Privacy Policy

1. Introduction

CostLayer ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services, including our enterprise architecture advisory and cost optimization services.

2. Information We Collect

2.1 Personal Information

We collect personal information that you voluntarily provide to us, including:

• Name (first and last)
• Email address (work email required)
• Company name
• Job title/role
• Phone number (including country code)
• Approximate employee count (optional)
• Communication preferences

2.2 Business Information

During our consultations and advisory services, we may collect:

• System architecture details
• Operational workflows and processes
• Technology stack information
• Cost and budget information
• Performance metrics and analytics

2.3 Automatically Collected Information

When you visit our website, we may automatically collect:

• IP address
• Browser type and version
• Device information
• Pages visited and time spent on pages
• Referring website addresses
• Cookies and similar tracking technologies

3. How We Use Your Information

We use the information we collect for the following purposes:

• Service Delivery: To provide architecture review consultations, cost optimization analysis, and advisory services
• Communication: To contact you via phone, WhatsApp, email, and other communication channels regarding your inquiry or engagement
• Marketing: To send you information about our services, industry insights, and relevant updates (you can opt out at any time)
• Improvement: To improve our services, website functionality, and user experience
• Legal Compliance: To comply with legal obligations and protect our rights
• Analytics: To analyze usage patterns and trends to better understand how our services are used

4. Information Storage and Security

We store your information securely using industry-standard security measures. Your personal and business information is stored in our database systems with appropriate access controls and encryption. We retain your information for as long as necessary to provide our services and comply with legal obligations.

While we implement reasonable security measures, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security of your information.

5. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

• Service Providers: With trusted third-party service providers who assist us in operating our website and delivering our services (e.g., hosting providers, analytics services), subject to confidentiality agreements
• Legal Requirements: When required by law, court order, or governmental authority
• Business Transfers: In connection with a merger, acquisition, or sale of assets, where your information may be transferred as part of the transaction
• With Your Consent: When you have explicitly given us permission to share your information

6. Marketing Communications

By submitting your information and agreeing to our terms, you consent to receive marketing communications from us via phone, WhatsApp, and email. We may use your information to send you:

• Service updates and new offerings
• Industry insights and best practices
• Case studies and success stories
• Event invitations and webinars

You can opt out at any time by:

• Clicking the unsubscribe link in our emails
• Replying "STOP" to our WhatsApp messages
• Contacting us directly through our website
• Requesting removal during any phone conversation

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small data files stored on your device that help us:

• Remember your preferences
• Analyze website traffic and usage
• Improve website functionality
• Personalize your experience

You can control cookies through your browser settings. However, disabling cookies may affect some functionality of our website.

8. Your Rights and Choices

You have the following rights regarding your personal information:

• Access: Request access to the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal and contractual obligations)
• Opt-Out: Opt out of marketing communications at any time
• Data Portability: Request a copy of your data in a portable format
• Objection: Object to certain processing of your information

To exercise these rights, please contact us through our website contact form or by scheduling a call.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your country. By using our services, you consent to the transfer of your information to these countries.

10. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete such information promptly.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on our website with a new "Last updated" date. Your continued use of our services after changes are posted constitutes acceptance of the updated policy.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us through our website contact form or by scheduling a consultation call. We will respond to your inquiry as soon as possible.

13. Consent

By using our website and services, you consent to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree with this policy, please do not use our services.